Aveeno
Art Direction, UI Design
Objective: Create a new design proposal for Aveeno’s website based on new photography. With freshly shot photography and new content, Aveeno opens it’s possibilities to explore fun ideas for it’s website. In this process, all modules, headers and sections were a product of one same design intention: make color a top element on making identification easy for users.
One color per product group / ingredient makes it a fun & fresh website to navigate.